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There are powerful tools available that website owners can use to track virtually any user action on their website and use the tracking to send out e-mails on an extremely targeted level.
This is not your ordinary auto-responder!
For example, a user might want to track when a client adds a product to their cart but does not proceed to complete the order. These tracking tools can be set up on your site to track these clients and follow up with them on the abandon cart. This can be very powerful as when you follow up with the client you can offer incentive such as a coupon code to come back and complete the order.
Once the client has entered their e-mail a cookie is placed on their browser and tracking tool will track whatever it has been set up to be tracked.
Some more examples of things to track:
• When a user fills out a form, this can be for a free trial.
• When a user buys a specific item, you can e-mail them a follow up e-mail with related items they might be interested in.
• When a user clicks on a specific ad area, doing so can be very powerful if your ads are hardcoded as you then know what the user is interested in and can e-mail to the user appropriately
The sky is the limit and tracking tools gives you not only the ability to track analytics but set up a power funnel that automatically e-mails your clients based on their action.
Let one of Wonderkindz experts set up your optimisation campaign.
What can I expect?
• 20 Minute Consultation
• Basic to advancedtracking tool Setup
• Grab User E-Mail and Name
• Set Up Tracking on 1 Item/Action
• Set Up E-Mail Campaign
• Post Campaign Follow Up